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Ebbu
Our mission is an expression of what we value, and what we're building towards. At Canopy, we are channeling the power of this extraordinary plant - to build an organization made with intention and dened by purpose, serving as a new model for a transformational industry. Our work starts with understanding our consumer better than anyone else.

We leverage best-in-class insights to guide our innovations, creating authentic brands and high-quality products that are loved for their deep connection to human desires and needs.Our vision comes to life through our objectives: harnessing the power of the plant, building a best-in-class CPG company, and fostering a purpose-driven atmosphere. These objectives push us to take on big challenges, to live our ideals, and to ght for the meaningful changes we know are possible.

With an approach grounded in our responsibility - to use cannabis to build a better world, to inspire our team members, and to advance social justice - we are focused on achieving our ambitious goals.
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From horticultural experts, storied cannabis growers, Compassion Club Pioneers, Harvard MBAs, Cambridge law graduates and Ottawa Valley tech icons, our accomplishments to date are a result of our diversity.
With no existing roadmap to success in the cannabis sector Canopy created its own, valuing IQ along with expertise, bringing together the types of people who go looking for opportunities to innovate.
The Hershey's chocolate factory was a huge part of the Smiths Falls community from the day it opened in 1963.
And we're continuing the tradition.
On the same patch of land that once housed Hershey's famous visitor centre now stands a visitor centre of Tweed's own.
The Visitor Centre brought hundreds of thousands of people to Smiths Falls each year and we want to give them a reason to come back.
The age-gated facility will be an experience of all things cannabis.
Come see for yourself just what all the fuss is about: enjoy a self-guided tour to see real grow rooms, learn about the fascinating history of cannabis, and discover everything there is to know about our favourite little plant.
At Canopy Growth, we use our insights and innovations to define and redefine relationships with cannabis by building brands that consumers know, love, and ask for by name.
Offering products that unleash the power of cannabis, we are unlocking its properties to improve lives and are delivering best-in-class cannabinoid-based effects through the highest-quality products on the market.
Tweed is one of the most recognized cannabis brands in the world.
It has built a large and loyal following by focusing on quality products and meaningful customer relationships.
We leverage best-in-class consumer insights to guide our innovations and product development - enabling us to meet existing needs, while also surprising and delighting consumers with new, quality products from trusted brands.
Using our cutting-edge data, analytics, and insights, we work hard to know our consumers better than anyone else and cultivate experiences that make a difference in their lives.
We analyze how our consumers interact with our brands and the world to understand how they make purchasing decisions and identify their core needs.
Canopy Growth, an early mover in the Canadian market, is a multi-faceted cannabis company with a strong investment in brand, market and product differentiation.
Through owned and partnered cannabis production platforms, as well as education to help customers safely, effectively and responsibly use cannabis, Canopy has created a dominant, global business with the potential to generate a significant and sustained return on shareholder capital over the long-term.
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